6 Best Google Forms Alternative Options: a Detailed Overview

Does your company need to collect various data by sending forms, surveys, and questionnaires to employees and customers? Google Forms is the popular tool for this purpose and holds over 40% of the market share. It’s not surprising since it’s free and offers a decent feature set for basic needs. 

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However, Google’s solution lacks versatility and design customization options, and its third-party integrations are limited, leading many companies to look for a replacement. 

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Here are our picks for the six best Google Forms alternative options in 2024.

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6 best Google Forms alternative options: A detailed overview

Here are the best Google Forms alternatives to consider in 2024.

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Effy AI

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Effy is a powerful performance review software enhanced with AI algorithms. It can easily replace Google Forms for employee engagement and performance surveys. It also provides plenty of useful, ready-made questionnaires.

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Features

• Ready-made templates – No more Google Forms templates – you can access over 20 expert questionnaires for different circumstances. You can also customize them however you like.
• 360-degree feedback and flexible nominations – Collect 360 feedback from co-workers, managers, and subordinates and allow employees to suggest particular people for peer review.
• Automated regular reminders – Improve response rates by establishing response deadlines, setting up reminders, and eliminating the need for manual follow-ups.
• Communicator integration – Integrate with Slack and run assessments directly within it. 
• AI-generated reports – Create review summaries with the help of AI to improve performance management.

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Pricing

Effy offers the following plans:

• Free – unlimited review, unlimited members, free templates, Slack integration.
• Pro – $75/month (billed annually). 30 AI reports included‍+ $24 per additional AI report, unlimited members, free templates, Slack integration.

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Customer reviews

Effy AI has a 4.9 score on both Capterra and G2. Users praise the features and ease of use but would like more integration options and built-in analytics.

Image source: Capterra

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Jotform

Image source: G2

Jotform is an online platform to create and share forms without coding to optimize your performance management cycle and other aspects of your operations. It allows you to collect data, employee feedback, payments, signatures, and more from your customers, employers, or users.

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Features

• Jotform teams – Collect all team assets in one place for easy access and edition.
• Jotform sign – E-sign documents with ease and share them with others.
• Jotform apps – Access a no-code app builder that lets you make an application that includes products, branding, forms, and widgets.
• Jotform approvals – Streamline approvals to optimize IT tickets, HR requests, etc.
• PDF support – Enjoy PDF support with an editor and smart forms functionality.
• Report builder – Easily convert responses into reports.
• Joftorm inbox – Manage all form submissions in one place.
• Conditional logic – Use dynamic, smart forms that change based on user answers. 
• Conversational forms – Optimize engagement with forms that ask only one question per page.
• Mobile forms – Manage your forms on a mobile device.
• Assign forms – Assign forms as tasks to employees to eliminate needless emailing.
• Translate forms – Set up translations to reach any audience you want.
• White labeling – Use company branding to create a custom look for your forms.
• Enable-disable form – Decide when to accept submissions. Define expiration dates and submission limits.
• Multiple users – Create user accounts and grant entire departments access to forms they need to see. 

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Pricing

Jotform offers five pricing plans. They all include the entire feature set but differ in the number of forms, monthly submissions, form views, and other details. 

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• Starter – Free. 5 forms, 100 monthly submissions, 100 MB available space, 1,000 monthly form views, and 100 fields per form.
• Bronze –  $39/month. 25 forms, 1,000 monthly submissions, 1 GB available space, 10,000 monthly form views, and 250 fields per form.
• Silver – $49/month. 50 forms, 2,500 monthly submissions, 10 GB available space, 100,000 monthly form views, and 500 fields per form.
• Gold – $129/month. 100 forms, 10,000 monthly submissions, 100 GB available space, 1,000,000 monthly form views, 1,000 fields per form.
• Enterprise – Customizable limits.

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You can save 20% if you decide to pay annually.

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Customer reviews

Jotform has a 4.7 rating on G2 and a 4.6 score on G2. People praise user-friendliness but complain about limited integration support.

Image source: G2

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Typeform

Image source: Typeform website

Typeform is a web-based tool that allows you to create and share online forms, surveys, quizzes, and more. It’s suitable for various use scenarios, such as conducting performance reviews or optimizing employee management processes. It uses a conversational approach to collect data from your audience, making the forms feel different and more human.

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Features

• Forms – Use forms designed to get more valuable data from respondents.
• Surveys – Create surveys using 28 question types and share them easily.
• Quizzes – Make engaging quizzes for students, employees, customers, etc.
• Adaptable follow-ups – Adapt follow-up questions depending on respondents’ answers.
• Templates – Access various ready-made form templates for different purposes and tasks.
• Integrations – Integrate with tools your company uses, like Slack, Mailchimp, Google Sheets, HubSpot, etc.
• AI features – Customize and optimize your forms thanks to the power of AI.

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Pricing

Typeform offers the following pricing options:

• Basic – $29/month. It offers basic functionality and lets you create unlimited forms and questions.
• Plus – $59/month. Allows you to customize the visual side of your forms.
• Business – $99/month. Provides access to analytics.
• Enterprise – Custom pricing. Offers the complete feature set.

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You can save 16% if you opt for yearly billing. There’s also a free plan to give you a taste of the features and possibilities. 

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Customer reviews

Typeform has a 4.5 rating on G2 and a 4.7 score on Capterra. Users like the features and customization but complain about the price and pricing model.

Image source: Capterra

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SurveyMonkey

Image source: G2

SurveyMonkey is a web-based platform that allows users to create and distribute online surveys, polls, quizzes, and forms. The tool combines ease of use, flexibility, and scalability to meet the needs of individuals, teams, and organizations of any size.

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Features

• Surveys and quizzes – Create surveys and quizzes for employees and customers in several languages. Use ready-made templates for various scenarios.
• Forms – Use a customizable online form builder to collect information, set up payments, etc.
• Collaboration – Let employees build surveys and analyze results together.
• Customization – Use company branding, custom URLs, and text formatting.
• Analysis & reporting – Analyze response quality and data trends in real time. 
• Response management – Manage responses by setting up answer completion requirements or end dates and sending confirmation emails to respondents. 
• Integrations – Connect to other tools and systems, including Salesforce, Mailchimp, Marketo, Zoom, etc.
• SurveyMonkey Genius – Create surveys based on short prompts and detect issues with the help of AI.

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Pricing

SurveyMonkey’s pricing model is a bit confusing. It offers three plans designed for teams and another three for individuals. Some of them use monthly, others annual payments.

• Team Advantage – $25/user/month. A basic plan for teams.
• Team Premier – $75/user/month. Additional features and higher limits.
• Enterprise – Custom pricing and limits.
• Advantage Annual – $39/month. Basic annual plan for individuals.
• Premier Annual – $119/month. Additional features and higher limits.
• Standard Monthly – $99/month. Standard monthly plan for individuals.

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Customer reviews

SurveyMonkey has a 4.4 score on G2 and a 4.6 rating on Capterra. Users praise the features and overall quality but complain about the visuals, the data exporting feature, and the limited file format support.

Image source: G2

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Microsoft Forms

Image source: Capterra

Microsoft Forms is a part of the Microsoft 365 subscription. It lets you create forms, surveys, polls, and quizzes to collect data for decision-making.

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Features

• Versatile forms – Create forms, polls, surveys with branching questions, and quizzes without much effort.
• Customizable themes – Customize your themes however you like using plenty of available options.
• Cloud service – Access the platform from anywhere and on any device.
• Video support – Add videos to surveys and quizzes to provide context or create educational assets.
• Integrations – Make use of the powerful integration suite available to Microsoft 365 users.
• Analytics – Visualize the response data and access additional analytics.
• AI features – Enhance your forms thanks to the built-in AI and smart recommendations.

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Pricing

Microsoft Forms is a part of the Microsoft 365 package, and you can’t buy it separately. Businesses have the following options:

• Business Basic – $6/user/month (paid annually). Web and mobile versions of Word, Excel, PowerPoint, and Outlook.
• Business Standard – $12.50/user/month (paid annually). Business Basic features plus desktop versions of Word, Excel, PowerPoint, and Outlook.
• Business Premium – $22/user/month (paid annually). Business Standard features plus advanced security, access and data control, and cyber threat protection.
• Apps for business – $8.25/user/month (paid annually). Desktop versions of Word, Excel, PowerPoint, and Outlook plus additional bonuses.

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Customer reviews

Microsoft Forms has a 4.4 score on G2 and a 4.6 rating on Capterra. Users like the UI and integrations within the Microsoft ecosystem but criticize customization options (advanced question types, data exporting, etc.).

Image source: Capterra

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Zoho Forms

Image source: Capterra

Zoho Forms is a web-based application that allows you to create and manage online forms. The tool is part of the Zoho suite of products, which includes CRM, email, sales live chat, and much more. 

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Features

• Form builder – Create various forms using the drag-and-drop builder and over 30 field types. Split forms into multiple pages, and let respondents save and resume.
• Notification – Send respondents email and SMS notifications when they submit forms. Post updates via MS Teams channels.
• Sharing options – Share links, send email campaigns, and embed forms on pages.
• Data & analytics – View your data in a table view with custom filters, analyze form performance, export reports, and create custom documents.
• Customization – Use custom domains, branding, themes, and messages.
• Automation – Use data routing, set up email and approval workflows, and assign tasks to members quickly.
• Collect payments – Create effective, secure payment forms with calculation fields and payment gateways. Send confirmation emails, invoices, and receipts.
• Mobile forms – Access the platform on the go through a mobile app.

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Pricing

Zoho Forms offers four pricing options:

• Basic – €12/10 (monthly/yearly). 1 user, 10,000 submissions/month.
• Standard –  €30/25 (monthly/yearly). 10 users, 25,000 submissions/month.
• Professional –  €60/50 (monthly/yearly). 25 users, 75 submissions/month.
• Premium – €110/90 (monthly/yearly). 100 users, 150,000 submissions/month.

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Customer reviews

Zoho Forms has a 4.5 rating on Capterra and a 4.4 score on G2. Users praise the ease of use but complain about limitations (integration support, no option to delete users without contacting support) and pricing plans.

Image source: Capterra

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Choosing the best Google Forms alternative: Comparison table

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Conclusion

There are plenty of solid Google Forms alternatives on the market that offer better features, more customization, and different integration options. 

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If you need a good solution for employee surveys suited for small and medium-sized companies, consider our Effy AI. It’ll simplify collecting feedback by providing many ready-made templates, helpful communicator integration, and AI-generated summaries. Create your account right now and try it out!

FAQs

Here are answers to some common questions about Google Forms and its alternatives.

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Is there a better alternative to Google Forms?

Many great options exist – for example, our Effy AI, Typeform, SurveyMonkey, etc. 

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Is there a Microsoft alternative to Google Forms?

Yes, it’s called Microsoft Forms. 

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Why is Typeform better than Google Forms?

Typeform helps you get better quality data by adopting a conversational approach and customizing follow-ups further. 

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Is Jotform better than Google Forms?

Yes, most reviewers agree it’s more advanced and customizable.