Examples of SMART goals can vary depending on the context, but all follow the same structure. For instance, instead of saying “I want to get fit,” a SMART version would be: “I will go to the gym three times per week for the next three months to improve my cardiovascular health.”
In a professional setting, a marketing team might set a SMART goal like: “Increase email newsletter subscriptions by 20% in the next 60 days by launching a weekly lead magnet campaign.” These examples reflect goals that are Specific, Measurable, Achievable, Relevant, and Time-bound—making them easier to track progress and achieve.